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How to find and rank for keywords with low competition and high visitor volume

In this guide, you will learn how to find keywords with low competition and high traffic, create the right content, and use promotional strategies to rank on the first page of search engines.

Search engines use more than 200 ranking factors when ranking a website or blog on SERP search results. Three of those basic categorized parts are;

  • Domain Authority and Beige Authority
  • On-page and off-page SEO (in one word, in long tail words)
  • User Experience (Example: Core Web Vitals)

But, as content publishers, or bloggers, we can get an edge on these factors and intelligently rank our web pages on top of the Google SERP.

How to find and rank for keywords with low competition
How to find and rank for keywords with low competition

When we try to rank a web page on SERP easily without creating backlinks, we must look for these five main factors.

  • Competitor analysis using SEO tools
  • Type of written content
  • How to use the use of keywords
  • On-page SEO strategy
  • Rotate the article on more than one blog and publish it

Suppose you have learned and trained how to use the above five stages. In this case, you can definitely create an article on your blog that will not only get more views and get published on many social networks, but will also get some natural , relevant and authoritative backlinks as well.

For this reason, today I thought of writing an article that is a guide on how to find low competition keywords with high traffic and rank on search engines.

How to find low competition keywords with high traffic volume and search engine ranking

If you are just starting a blog and want to get traffic from search engines, here you will learn a much more important and valuable lesson from Mona.

What is this lesson?

Never try to get a highly competitive keyword rank in the beginning i.e. try to catch a strong and searchable keyword.

You may be proud of yourself. You are not right in saying in the beginnings of your site, that I can write an excellent article and allow search engines to rank my page on the first page of SERPs.

I mean, some search engines might do that. But, search engines like Google will not rank your site or blog in this way.

As you know, the old link generation methods don't work anymore. Therefore, you should have a good plan before entering any field.

As you know, what we do called keyword research is actually research to get visitors to target keywords, the end product of which is either profitable or scientific.

So, first of all, you have to discover your non-competitive keywords and start with your content domain.

You can try ranking medium or highly competitive keywords after your blog gets some authority and builds trust with search engines.

But, in the beginning, use your efforts to rank for keywords that are low in volume and that are highly competitive.

Writing an article for your blog spends a few days and in the end you only receive 10-50 unique visitors per month, so you should find low-competition keywords with high traffic.

What exactly are low-competitive keywords?

Keyword research is divided into two main groups.


  1. Search for keywords for SEO
  2. PPC Keyword Search

The competitiveness of many (approximately) keywords can be determined by;

  1. Keyword Difficulty Score (if SEO keywords)
  2. CPC Bidding (if PPC keywords)

The higher the keyword difficulty, the more difficult it is to rank for a particular keyword or keyword phrase on the SERP results.

In fact, the keyword difficulty score is a scale from 0 to 100. Therefore, you can understand the ranking potential of any keyword by knowing its keyword difficulty.

Why search for low competition keywords?

There are many reasons.

  1. If your website is new , your primary goal should be to find low-competition keywords. Usually, using keywords with less competition in your articles helps to get the first batch of visitors from search engines. Thus improving your self-confidence as a result.
  2. Arrangement without the need for backlinks . SEO has become harder and harder since medium to enterprise level companies started using SEO to drive traffic. There are many companies that specialize in building backlinks to major brands. So, using non-competitive keywords will not need backlinks to rank higher.
  3. Medium-level competition keyword rankings . Once your content ranks for low-ranking competitive keywords, they will start getting impressions for keywords with moderate competition as well.
  4. Higher CTR and first page ranking capabilities in Google . Since low competition keywords usually mean there isn't enough competition (for example, not enough articles in search), your ranking pages will get a higher CTR, making your pages rank on the first page.

How do you find low-competitive keywords?

It is not easy to find the most competitive keywords in most cases. But after doing several searches, you can surely find some outstanding non-competitive keywords.

There are several ways to find keywords for minimal competition. some of them

  1. Keyword research.
  2. Google Trend.
  3. Google News
  4. Webmaster Tools search tools.

Now let's discuss using the above methods to find low competition keywords with high traffic volume.

  • Keyword research.

I'm pretty sure that if you've been in the SEO field for a while, you'll probably know what keyword research is and how to do a proper keyword research campaign.

As you probably know, there are a lot of keyword research tools like KWFinder , Ubersuggest .... etc.

But, as you know, Google has added some features and made some important changes to Google Keyword Planner .

You can find the absolute amount of search volume for a keyword.

  • Google Trends

Yes, you can find non-competitive keywords using Google Trends.

It is an excellent tool for generating ideas for blog topics as well.

What is Google Trends?

Google Trends Search behavior for various categories, regions, and occasions in the Google search engine.

For example, world football championships, celebrity accidents, new songs…etc.

Therefore, many things happen in different time frames.

Sometimes, the amount of sports research is changing. Example: ICC Cricket World Cup, Football World Cup, Olympic Games, etc.

Google Trends is one of my favorite places to generate low competition keywords that increase their popularity.

Do a little research to understand how Google Trends works and fetches data. Once you know, you can find keywords that your competitors have no clue about.

  • Google News

Google News is another great way to find high volume, low competition keywords.

In fact, what you will take are the main themes that are trending among humans.

People want news. People love to know the news. People want to know how this news affects them.

In general, news can bring in a huge amount of traffic to your blog.

You can easily rank for these keywords and attract traffic to your page.

Here's how to find important topics for articles using Google News.

  1. Go to Google News and select the category or subcategory for which you want to get the news.
  2. Google News shows what's popular on the Internet. Google search engine crawls web pages (especially news sites) very efficiently.
  3. One downside to using Google News to find out about low-competition keywords is that it can be hard to find topics for your ever-changing blog. But, if you want some quick traffic spike for your blog, Google News is the perfect place to start.
  4. If you have not used Google News before, I suggest you try it out today and see how excellent low competition and high search volume you can collect through articles on Google News and also generate ideas to enrich your blog with fresh topics.

  • google Webmaster Tools

Webmaster Tools is probably the best search engine optimization SEO tool you can ever get.

I hope you have benefited from the article, and I always advise you to read and search to get more information about keywords, ways to search for them, and how to use them. I advise you to always focus on the keywords that are in demand from visitors in your field and include them in your articles and write about them.